My audience could be the general consumer, economists, agricultural scientists, restaurant owners, environmentalists, and the common foodie.
My purpose would be to open their minds and make them aware of the benefits of shopping organic and locally vs. buying modified imports. I'd want to argue that, while possibly more economic, modified imported fruits and vegetables can be harmful both to the environment, people's health, and local farmers. Furthermore, I want to persuade the readers to shop more locally and to buy organic foods.
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